The Blurbomatic is coming!

I am excited to announce that next week I will be launching a new COMPETITION on my site!

In conjunction with the Coalition of Revolutionary Artistic Justificationists I present Blurbomaticism!

The project is to be called Blurbomatic and by its devices I intend to make every human being alive who wishes into a critically acclaimed modern artist. The premise is simple, provide me with a example of your work and I will write a thousand word euology to its genius and explain why it deserves to be considered one of the great works of our time.

The purpose of this is simple, the academic nature of modern art criticism and its detachement from the hipster dominated journalistic field of aesthetic critique has allowed modern art to fall victim to a reductionist decline.

Id est, we as a society have argued so much about what constitutes art that we have reduced arts scope and nature. The fact that beauty, meaning, ugliness, hollowness etc are no longer contingent to the definition of an object or concept as art is a good thing. Art does not have to possess any one specific concept to be beautiful.

What is more dangerous to the existence of art and a legitimate intellectual concept and of its practice as a verb with any real meaning in our society is the steps we have taken to argue for more extreme and over reduction in its meaning. The fact that a balance of differential deviation between various different possible contingent definitions is no longer considered sufficient for defining art as a concept has broken and deprived the word of art of its legitimacy.

Highbrow discussion of definitions of "where art goes next?" are unhelpful, like a chinese finger trap post modernism pulls tighter the more you seek to escape. The only way to escape is to plunge deeper into the belly of the beast.

The distinct between the art of the people, the art of popular culture and the high art of academia is simple: Justification.

Academic and intellectual art is insecure, it must create -ism's and critiques, inspire and engage in dialectics and discursive conversations. Yet many people go to art college because they can paint or draw or sculpt. They are not necessarily academically intelligent. They are not necessarily unfortunate enough to be mere sordid Justifiers. They are artists.

When someone who can paint produces art which is pretty and sells and is loved by the public but does not engage in the academic game of justification and analysis the self elected High Councils of Art decry them - accuse them of prostituting their talent, when it is in essentiality a physical skill like any other.


BUT NO MORE! For Blurbomatic is coming, anyone can create art and we the Coalition of Revolutionary Artistic Justificationists will justify it for them.

Does it matter whether the concept is designed by the artist or by a distant person behind a computer working from a blurred camera phone photo of the finished project? NAY! For who will be able to tell the difference?

You shall know us for our motto is "A Good Justication Of A Piece Is A Good Piece, A Good Presentation Of A Project Is A Good Project"

So if you want to make it as an artist send us your work, we'll get some blue sky thinking on, synergise, have a roundtable Conversation and JUSTIFY!